In January 2022, Olaplex removed lilial from the product globally but landed in hot water in March over reports that the UK and European Union were considering a ban on the product, which turned out to be false. Now, the video game industry is on watch, Meet the judge deciding the $1.6 billion defamation case against Fox News. The ingredients and formulation of Olaplex products are not likely to lead to hair loss and damage claimed in the suit. 4 Bond Maintenance Shampoo and No. A review on No. "Do your due diligence and make sure that you are protecting yourself as a consumer when you're buying beauty products. Olaplex has released test results that it says show the products are safe. According to EWG.org, lilial has been identified as having endocrine-disrupting properties, meaning it can interfere with natural hormone functions and may pose a risk to fertility and fetal development. Olaplex has a history of digging in and fighting legal battles. articles a month for anyone to read, even non-subscribers! Manage Settings 'Olaplex CAN cause your hair to fall out. Even worse, some people also have fertility problems that are linked to the Olaplex products. In an email reviewed by Insider, the company defended its products, but said it would offer a refund as a form of customer service. "Do your research," Amy Davis, co-counsel for the plaintiffs. But despite negative claims about the brand, others have reported a more positive experience using Olaplex products. There is even a Facebook group titled Olaplex and Hair Loss? Panthenol, the other ingredient named in the suit, has not been banned in the EU or linked to any adverse effects. Stay up to date with what you want to know. Nearly 30 women are suing hair care brand Olaplex for negligence and false advertising, claiming their products contain allergens and irritants that caused them hair loss and dry, brittle hair. "OLAPLEX products do not cause hair loss or hair breakage," a spokesperson for the company told Insider in a statement. In more serious cases, exposure to the allergens in Olaplex items can trigger an auto-immune response, such as alopecia areata, the suit . The EU has famously banned or limited more than 1,600 chemicals from personal care products, but if you ask cosmetic chemists, theyll tell you that ingredients alone cant tell you everything you need to know about the safety of a product. Have you tried @Olaplex? In a Facebook group with 3,100 members devoted to discussing Olaplex and hair loss or damage, several others have said they received or requested refunds from the company. 1, Olaplex No. The defence followed a barrage of negative reviews of Olaplex's shampoos and hair protector products - which range from around 24 ($30) to more than $100 - in the past year, with users reporting that regular use caused their hair to break off, fall out, and become damaged, dry and dull. The Olaplex lawsuit asserted that the company's products caused hair loss, bald spots, scalp rashes, brittle hair, and hair breakage. Slectionnez Grer les paramtres pour grer vos prfrences. Starting with the Olaplex No.3 Hair Perfector, this product has over 6,000 five-star reviews on Amazon alone. "Defendants have been dismissive of their customers' hair loss, instead describing hair shedding as normal and unavoidable and attributing the hair loss to a long list of other potential causes," the lawsuit said. Customers suing Olaplex alleged they experienced "bald spots" and other scalp problems. But she's not satisfied with the company's response. Auriana said she purchased a shampoo, conditioner and clarifying shampoo from the brand and used the products for two months, and claims she suffered hair loss. All Rights Reserved. They claim in the lawsuit that Olaplex hair products they used left them, in some cases, with bald spots, allergic reactions, open sores and hair that is "dry, brittle, frizzy and dull." One . Katherine Lawton I started to feel the wind and air on my scalp in places that I've never felt it.". The company has denied the claims made in the lawsuit, telling "GMA" in a statement, "Olaplex products do not cause hair loss or hair breakage. However, most of the five-star reviews simply say how Olaplex products helped their damaged hair in some way. The company also stated it has gone above and beyond industry beauty standards by publicly releasing test results from "independent third-party laboratories" on its website. Many people buy used Olaplex on sites like Mercari and it is something else filling an Olaplex bottle. This doesnt rule out, however, the possibility of a class action being filed over Olaplex products in the future to compensate those who purchased the products and may have been misled by the defendants claims. 5 Bond Maintenance Conditioner, Olaplex No.8 Bond Intense Moisture Mask, and, Olaplex No.9 Bond Protector nourishing Hair Serum. I want to reassure all of our customers and fans they can continue to use our products with confidence.'. Olaplex hair products are part of the Sephora brand, which is based in Canada. "The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker," the suit says. Jue Wong posted a . Athletes' ambitions don't end when they leave the field of play. At the top, it is summed up that Sephora is being sued for selling Olaplex. Despite the foregoing, Olaplex products remain on store shelves, the complaint shares. Want to stay in the loop on class actions that matter to you? You have entered an incorrect email address! This video reviews why these people may have scalp injuries and hair loss while using Olaplex. How did it affect your hair? On Thursday, Olaplex began a defensive marketing push to fight back against a lawsuit accusing the brand's products of causing hair loss and scalp sensitivity and irritation. Winning a court case is only half the battle for Olaplex. Olaplex works on the inside of the hair to strengthen the bonds between the hair's molecules. Nearly 30 women joined together to file a lawsuit against Olaplex on February 9, specifically targeting its No. In January 2021, Devacurl agreed to a $5.2 million settlement to resolve the class-action lawsuit claims that the brands products caused hair loss and scalp irritation. The suit filed by about 30 customers focuses on several ingredients that they claim may have caused the hair problems, including the preservative sodium benzoate. Every one of Olaplex products pass this HRIPTT test.'. Hair-care products company Olaplex Holdings, Inc. (Nasdaq: OLPX) said sales . the beauty and hair brand promoted by many TikTokers and Instagram influencers is facing a lawsuit after dozens of customers allege . No-Cap8698 3 days ago. hide caption. Overnight on Wall Street is daytime in Asia. 9 products. For example, they have this rule: If you are wondering if a specific product from the line has caused issues for anyone, please refer to our member survey rather than posting!. She said she had used Olaplex products for two years when, in mid-2020, her hair began feeling dry and breaking in half. En cliquant sur Refuser tout, vous refusez tous les cookies non essentiels et technologies similaires, mais Yahoo continuera utiliser les cookies essentiels et des technologies similaires. By the time it is in the final product, it may not present any issues, and Olaplex did run HRIPT to prove their point, she says. Markets never sleep, and neither does Bloomberg. Experts say consumers should consult their stylists or a dermatologist if they're experiencing hair loss to help determine the cause. The brand known for its ability to repair damaged hair is facing its biggest challenge yet: repairing a damaged reputation brought on by numerous consumer complaints and pending lawsuit. However, the lawsuit alleges that Sephora continued selling Olaplex No.3 Hair Repair Perfector that contained lilial even after this. Why? A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. Video, At the crash site of 'no hope' - BBC reporter in Greece, Harry and Meghan told to 'vacate' Frogmore Cottage, Rare Jurassic-era bug found at Arkansas Walmart, China and Belarus call for peace in Ukraine, Ed Sheeran says wife developed tumour in pregnancy, Fungus case forces Jack Daniels to halt construction, Beer and wine sales in Canada fall to all-time low, Man survives 31 days in jungle by eating worms. Some of these include: DEA, aldehydes, formaldehyde, gluten, nuts, parabens, phosphates, phthalates, and sulfates. According to the lawsuit, each variety of Olaplex products contains "known skin irritants and sensitizers," which can cause allergic contact dermatitis and, consequently, "extreme diffuse hair loss.". Damage and excessive hair loss, buyer beware!!! It is the final formulation that determines efficacy and performance. Ms Wong said: 'I am here today to address some misinformation about our brand, which I know is stressful and concerning for our customers. Jue Wong posted a video on Instagram addressingconcerns from the lawsuit filed in California - which argues that Olaplex products caused baldness and blisters for more than two-dozen customers. Olaplex Holdings Inc. is facing a lawsuit filed by about 30 consumers who allege the company's products damaged their hair and scalp. Celebrities, YouTubers and influencers such as Kim Kardashian have all sung the product's praises in recent years. The case claims Olaplex has made matters worse by failing to disclose and, in fact, actively concealing the sheer number of complaints it has received of hair loss, scalp issues and other injuries from customers and the FDA. Olaplex was once only available for use in salons by professionals when it launched in 2014 and quickly became an essential treatment for colorists wanting to maintain the integrity and strength of bleached strands. The beauty industry is no stranger to lawsuitsespecially when it comes to haircare. Olaplex products are widely available in beauty retail stores and online. Olaplex products are also cruelty-free, pH-balanced, and vegan. She said she also experienced redness and swelling around her face and hairline. Track your investments 24 hours a day, around the clock from around the world. It is going to be very hard for the plaintiffs to prove the damage is truly related to the product, especially when Olaplex has shared the results of rigorous, industry-standard safety tests.. According to the lawsuit, each variety of Olaplex products contains known skin irritants and sensitizers, which can cause allergic contact dermatitis and, consequently, extreme diffuse hair loss. In more serious cases, exposure to the allergens in Olaplex items can trigger an auto-immune response, such as alopecia areata, the suit adds. Olaplex refunded Fontenot $250 in Sephora store credits after she sent an email detailing her hair and skin problems, according to customer service messages reviewed by Insider. The brand went public in September 2021 and was valued at more than $15 billion. Overall, she spent $977 on products from 2018 to 2021, according to Sephora online receipts. Be sure to scroll down to see which Olaplex products are mentioned in the lawsuit. The case also contends that Olaplex products include an excessive amount of plasticizing agents such as glycol, the overuse of which can weaken and damage hair. Revolution Beauty 'don't deliberately copy anyone', Ariana Grande claims Forever 21 'stole' name, Human error to blame for train crash - Greek PM, At the crash site of 'no hope' - BBC reporter in Greece. The consent submitted will only be used for data processing originating from this website. Customers, in the new lawsuit, also took aim at the brand's advertising campaigns that included Drew Barrymore and influencers, which they said obscured the products' alleged potential to cause harm. . Olaplex Holdings is being sued by nearly 30 consumers who claim that some of the popular hair care products caused hair loss, hair damage and scalp injuries. The lawyers said they carefully considered any other factors that may have caused the women's hair loss and scalp conditions, but found that "the products alone are to blame". From the reviews, this is mainly the Olaplex No. Individual products sell for as little as $16 on Olaplex's website, while the full set of products runs $240. The lawsuit said that certain ingredients had made the products "unreasonably dangerous" and ineffective. 'If our products pass the HRIPT test, that means it was not shown to cause sensitivity or inflammation to the skin, including the hair follicle, which is the primary cause of hair loss. Company faces lawsuit alleging its products cause hair loss. Insider has previously reported on Olaplex customers who said they experienced hair loss and got refunds. Having a patented ingredient unique to their product is a good thing. ", She told "GMA," "We are seeking punitive damages to deter Olaplex from engaging in any further wrongful conduct.". They allege the products caused hair loss, breakage, brittle . Shares of direct-to-consumer brand Olaplex fell Tuesday after the company reported a quarterly sales decline . 2 min read. But the lawsuit says Olaplex uses harmful chemicals that left the women's hair and scalps in a worse condition. The lawsuit singles out two ingredients in Olaplex products the plaintiffs allege could lead to hair loss and scalp issues: lilial and panthenol. Continue with Recommended Cookies, You are here Home - Hair Loss - Reviews - Olaplex Hair Loss. Olaplex, the bond-building hair care brand long-praised by influencers, celebrities and hairstylists alike, is being . Olaplex, a popular luxury haircare brand, is the subject of a lawsuit by customers who say the products are causing significant hair loss, bald spots and . I'd say a single bottle will last several months, especially if you're only doing it one, two or three times per week. In 2020, the EU's European Commission classified lilial as a reprotoxic, a chemical that adversely affects fertility and fetal development, and a ban on the fragrance went into effect in March of 2022. Bottles of Olaplex hair care products are arranged in Denver, on Dec. 8, 2022. The reviews found elsewhere confirm this. It is a sign that they pored time and money into making their products. Bottles of Olaplex hair care products are arranged in Denver, on Dec. 8, 2022. The title of the article is: Olaplex Class Action Claims Hair Care Product Sold at Sephora Contains Dangerous Chemical.. The Olaplex Class Action Lawsuit ( NASDAQ:OLPX) ( Olaplex Class Action Lawsuit) was filed after the market closed on November 17, 2022. If you are considering using Olaplex products, I strongly recommend you join that Facebook group. If you would like to change your settings or withdraw consent at any time, the link to do so is in our privacy policy accessible from our home page.. Olaplex says that they started using it before it was removed from hair care products around the globe due to its side effects. 5, Olaplex No. Within three weeks, her hair appeared shinier and less frizzy. The plaintiffs also accuse Olaplex of using celebrities and influencers to market their products, but failing to disclose that they have been paid, and that the company claims their products have been tested, but has not publicized those tests, which is "highly suspect," the complaint says. Corrado Rizzi is the Senior Managing Editor of ClassAction.org. 0 to No. By Live market coverage co-anchored from Hong Kong and New York. Some of the women have experienced extreme itchiness, rashes, yeast infections, bacterial infections, burning, open sores - and as a result, depression - according to the legal documents. 'Olaplex products do not cause hair loss or hair breakage. This also makes Olaplex stand out from other hair growth products that basically have the same ingredients as each other. 'I had huge bald spots bcz of their products .. Ms Wong said: 'We went above and beyond this and also released the results of HRIPT tests conducted on sensitive skin for several product lines. This indicates that more products besides the Olaplex No.3 Hair Repair Perfector are causing side effects for people. The lawsuit, which was filed on 9 February, includes claims from 30 women who used products from Olaplex, as reported by CNN.The brand is notably sold at retailers such as Sephora and Ulta and is frequently advertised by influencers on TikTok. The Olaplex Hair Loss Lawsuit . These people used a combination of Olaplex products, and it helped their hair immensely. They disputed the brand's social media messaging that its products could revive "compromised hair.". David Williams/Bloomberg via Getty Images In many ways, this Olaplex suit feels a bit like . Olaplex, facing a new lawsuit over its hair products, said tests show its products are safe. "Athlete | Empire" presents the in-depth, intimate stories of these businesses, as told by the players themselves. "Our products are thoroughly tested both in-house and in independent third-party laboratories and we remain confident in the evidence showing that Olaplex products are safe and effective.". ', The comments below have not been moderated. About 30 women are suing the Olaplex hair-care company, claiming its products caused their hair to fall out, bald spots to form, and skin rashes and other conditions to crop up. Several photos of plaintiffs showing bald spots that they claim were caused by Olaplex have been released by the Law Centre of Amy E. Davis, one of the legal firms involved in the suit. Olaplex has not recalled any of its products. . In many salons around the world it is offered - at an additional price - as a treatment for those getting their hair coloured. ", "Complaints like the ones referenced in this article are, sadly, a fact of life in our industry, and have been made against other brands in the category for years," Olaplex said. Olaplex has provided the documentation to show they did the due diligence, and the HRIPT results proved that the brands products are non-irritating, but its up to the courts to decide if this is enough evidence to dismiss the case. They claim in the lawsuit that Olaplex hair products they used left them, in some cases, with bald spots, allergic reactions, open sores and hair that is "dry, brittle, frizzy and dull." Please contact the moderators of this subreddit if you have any questions or concerns. Vous pouvez modifier vos choix tout moment en consultant vos paramtres de vie prive. The chemical in question is butylphenyl methylpropional (lilial). Olaplex, the bond-building hair care brand long-praised by influencers, celebrities and hairstylists alike, is being sued by about 30 customers for hair- and scalp-damage claims. You only need a very small amount of each therefore lasts for ages. You can have harsh ingredients, but a good formulator can still use it to create gentle formulas. There's a lawsuit going on and it might surprise you. If Olaplex wins this case, the beauty industry may see less of these expensive and reputationally damaging lawsuits. The plaintiffs are collectively seeking $75,000 (62,200) in damages. Personally, I strongly believe the current legal action is a nuisance suit motivated by financial motives. Want to stay in the loop on class actions that matter to you? The lawsuit says that Olaplex used harmful chemicals that left the women's hair and scalps in a bad condition, causing "serious injury". Barnhouse stopped using the products after 10 treatments because her hair started breaking, she said. Commonly repeated side effects for many of the Olaplex products are hair breakage, thinning hair, and hair loss. Olaplex products are safe and effective, as millions . 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No, the lawsuit detailed on this page is not a class action, a type of lawsuit filed by one or more individuals on behalf of a larger group who allegedly suffered a similar but relatively small injury, usually financial in nature. The hair loss claims against Olaplex started making the rounds online before the lawsuit was officially filed. A network of celebrities, salon workers, and influencers were hired to boost the product and given marketing materials, training, or other information, to make "false or misleading statements," according to the lawsuit. Bloomberg Daybreak Asia. Doesn't seem like a lot, but I've used it only seven times and half the bottle remains. The plaintiffs are collectively seeking $75,000 (62,200) in damages. She's said she's still waiting to hear back from Olaplex. Olaplex's image troubles come at the heels of the company's declining streak since going public in 2021. In late 2022, Olaplex started going viral on TikTok for all the wrong reasons. The lawsuit, filed last week in a Californian district court, claims the plaintiffs "have lost their hair - in some cases more than half and leaving bald spots in others". 3 Hair Perfector. This browser does not support PDFs. The amount of lilial in Olaplexs fragrance before the brand reformulated is also unknown. One plaintiff claims in the lawsuit the treatments made her hair look "as if it were cut with a weedwhacker.". 1. Olaplex is a staple at trendy upscale salons, but hair-raising rumors that a now-banned ingredient causes infertility have racked up 30 million views on TikTok. This misinformation led to widespread panic from consumers worried about their health, to which Olaplex responded with a link to its ingredients and material safety data sheets where consumers could learn more about the safety of each product. The subsequent social media fallout prompted Olaplex CEO . 12:08 EST 16 Feb 2023. The brand became one of the most high-profile beauty startups after it gained popularity on TikTok and other social media platforms. On Trustpilot, one customer wrote: 'I wish I could put 0 stars but I can't.. Olaplex is the worst thing you can put on ur hair mine got sooo fragile and thin. 0, Olaplex No. Rachel Bentley, co-counsel on the lawsuit, said the monetary damages are "for the injuries our clients sustained. It is becoming both a PR and legal nightmare, from what I can see, says Sparks. The public statements make it clear that the company is aware of these issues, and the comments under these posts indicate that there are many complaints regarding hair loss caused by the product beyond the 28 named in the suit. Specifically, this Olaplex product is their Olaplex No.3 Hair Repair Perfector. Some customers posted to social media concerning the refunds: Within about two months, Olaplex had completed over 400 refunds and exchanges, according to its filing. Olaplex CEO JuE Wong. Genute told Insider she started using Olaplex shampoo, conditioner, leave-in treatment, and oil at the end of 2021. Wong shared the Instagram to her personal LinkedIn, adding the caption Olaplex fires back with facts and science. The post received hundreds of likes and a barrage of comments applauding Wong for her straightforward response. A review of an archived version of Sephoras website shows that the beauty retailer required Olaplex to remove lilial from its products in 2020 or early 2021, the case says. Save my name, email, and website in this browser for the next time I comment. By clicking Sign up, you agree to receive marketing emails from Insider Companies frequently offer refunds to customers who have complaints about products. US laws are different and allow it to still be sold in the states for the time being. The company's filing also noted that it had "proactively" devised a new version of the product that didn't contain lilial, which Olaplex said in a February social media post it had previously used "in small amounts as a fragrance.". To the contrary, many believed their situation would have been worse but for the Products.. Turn on desktop notifications for breaking stories about interest? This is why I dont recommend Olaplex products. Olaplex was not immediately available for comment. Stay up to date with what you want to know. Daniela Sirtori-Cortina. There is no reason that Olaplex would cause hair loss. Per the case, many of the Olaplex products at issue contain sodium benzoate and ascorbic and/or citric acid chemicals that, when combined, create the known carcinogen benzene. Each situation is different, so she recommends consulting with an attorney in your state with any legal questions. One person wrote on Trustpilot: 'I've been using Olaplex shampoo and conditioner for about 6 months now and love it. New cases and investigations, settlement deadlines, and news straight to your inbox. 7, Olaplex No. Many buy from Amazon which is filled with scam products. Olaplex Holdings Inc. Chief Executive Officer JuE Wong said the hair-care company will ramp up investments in the brand after failing to act quickly enough to stem a slowdown in demand and push back against consumer complaints. Months later, as her hair continued to improve, Genute contacted Olaplex saying she thought its products damaged her hair. 0 to No. to stem a slowdown in demand and push back against consumer complaints. In the lawsuit, filed on Feb. 9 in California, Auriana and more than two dozen women across the country claim they have been left with hair that is worse off than before they used Olaplex products. Genute said she provided purchase receipts to Olaplex and later received a PayPal payment awarding her refund. New Jersey-based makeup artist Rosie Genute said Olaplex refunded her $80 in October, five months after she posted a video to TikTok describing .
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